Program Rumah Murni MIDF (PRMM) is another Corporate Social Responsibility (CSR) initiative by MIDF to assist the Malaysian Government in its undertaking to eradicate hardcore poverty in Malaysia by the year 2010. The target group for the Rumah Murni MIDF programme is underprivileged families who live in houses which are in a state of dilapidation or those who have lost their homes due to natural disasters like floods or fire.
This project is sustainable due to the impact it has on the people and community. Various authorities have approached MIDF enquiring on the possibility of implementing similar programs for their constituents. The impact on lives would bring about positive results to the recipient families and its surroundings.